December 15, 2023

Brand protection return-on-investment: an overview of calculation frameworks and methodologies

Online Brand Enforcement,  Domains,  Brand Valuation,  Finance

November 10, 2023

Adding value to the determination of brand protection return on investment

Online Brand Enforcement,  Domains,  Brand Valuation

March 14, 2023

Silicon Valley Bank – The collapse of a premier technology bank with a premium brand

Tech,  Brand Valuation,  Finance

February 24, 2022

Brand protection in lands unrecognised

Online Brand Enforcement,  Trademarks,  Domains,  Designs & Copyright,  Brand Valuation,  Anti-Counterfeiting,  Disputes,  Brand Structuring,  IP basics

December 2, 2021

How athletes who suddenly shoot to fame can make their (trade) mark on and off the court

Trademarks,  Domains,  Advertising,  Brand Valuation,  Sport,  Anti-Counterfeiting,  Celebrity,  Look-a-likes,  Arts & Entertainment,  Brand Extension (licensing),  IP basics

April 28, 2021

The game has changed: IA and IP are claiming the crown in the retail sector

Fashion,  Brand Valuation,  Brand Intelligence,  Brand Extension (licensing),  Commercial Contracts,  Brand Structuring

January 29, 2021

What You Need to Know about Debenhams and Boohoo: Challenges and Success

Fashion,  Brand Valuation,  Brand Intelligence,  Brand Extension (licensing),  Commercial Contracts,  Brand Structuring

January 29, 2021

Did Boohoo get a good deal acquiring the Debenhams brand for £55m?

Fashion,  Brand Valuation,  Brand Intelligence,  Brand Extension (licensing),  Commercial Contracts,  Brand Structuring

August 12, 2020

7 Key Steps in Achieving Excess Returns on Investments in Intangible Assets

Brand Valuation,  Brand Intelligence,  Brand Extension (licensing),  Commercial Contracts,  Brand Structuring,  IP basics

July 7, 2020

Do Brands Always Matter? They do for Licensing.

Food & Drink,  Advertising,  Brand Valuation,  Brand Intelligence,  Brand Extension (licensing)

June 23, 2020

How has Covid-19 changed the business of valuations?

Brand Valuation

June 2, 2020

Can licensing keep brands alive?

Fashion,  Advertising,  Brand Valuation,  Brand Extension (licensing),  Commercial Contracts,  Brand Structuring

May 26, 2020

How can brands have no value?

Fashion,  Food & Drink,  Publishing,  Trademarks,  Automotive,  Travel,  Brand Valuation,  Sport,  Finance,  Celebrity,  Commercial Contracts,  Brand Structuring,  IP basics,  Beauty,  Toys,  Pharma

May 14, 2020

Maro Itoje Image Rights Valuation

Brand Valuation,  Sport,  Celebrity