March 11, 2020
Is it worth it?
Opinion
Our latest views, comments and analysis on all things intangible.
February 7, 2017
Google knocks Apple off the top spot as the world’s most valuable brand
Tech,
Brand Valuation,
Brand Intelligence,
Brand Structuring
October 3, 2016
Coolest of the cool
Fashion,
Food & Drink,
Publishing,
Automotive,
Tech,
Telecoms,
Advertising,
Brand Valuation,
Sport,
Brand Intelligence,
Finance,
Beauty,
Toys
May 26, 2016
Mourinho’s Trade Mark Own Goal
Trademarks,
Brand Valuation,
Sport,
Celebrity,
Brand Extension (licensing),
Commercial Contracts
February 22, 2016
Powerful and Valuable Brands
Fashion,
Food & Drink,
Publishing,
Telecoms,
Brand Valuation,
Sport,
Brand Intelligence,
Arts & Entertainment,
Brand Extension (licensing),
Brand Structuring,
Toys
July 13, 2015
An Apple a Day…
Tech,
Brand Valuation,
Brand Intelligence
June 1, 2015
BrandZ Top 100: Apple Pips Google
Tech,
Brand Valuation
