I AM passionate about brands

Bio

Mary is a qualified Irish and EU Trade Mark Attorney. She was the first person to successfully complete both the EUIPO’s Paralegal and Trade Mark Attorneys European Trade Marks and Designs Education Programmes. She sits on the ECTA Publications Committee and the National Standards Authority of Ireland Technical Committee on Innovation Management. She was involved in creating the ISO 56001 suite of Innovation Management standards.

Mary is passionate about helping start-ups and SME's get off to a good start with their IP. She works with many of the Local Enterprise Offices in Ireland and provides pro-bono services through the EUIPO's mentoring scheme to assist ambitious new and scaling businesses. Mary has extensive experience of trade mark prosecution and the management and organisation of client portfolios.  In the past, Mary has worked in-house for ambitious start-ups and scaling-up SME companies and this gives her an appreciation of how the commercial needs of the business drive the IP strategy.

 Mary enjoys running and travelling. She has two children, and enjoy walking their pet beagle, Sherlock, together on the local beach.

Q+A

Favourite food?

A really crisp salad and a glass of white wine.

Favourite book?

Wuthering Heights.

Favourite music?

Anything to dance with - in the kitchen, with a mop!

Favourite gadget?

My Garmin for running.

Favourite film?

Eternal Sunshine of the Spotless Mind.

Choice of night out?

A leisurely stroll on the beach watching the sun go down.

Choice of dress code?

Chic and cheerful.

Choice of holiday?

Anywhere with sunshine and seashells.

Favourite noise?

The oboe.

What profession other than your own would you like to attempt?

There are so many amazing things to do it’s hard to choose – an entrepreneur perhaps!

Favourite brand?

Papiroga.