Commercial Contracts

  • Creation
  • Protection
  • Resolution
  • Monetisation
  • Optimisation

Great IP can still be ruined by a bad contract.

It’s not enough just to possess amazing intangible assets and managing them well – if you sign bad contracts your business will still struggle.

  • Many big disputes originate from bad contracts.
  • Many business losses could be avoided with better contracts.
  • Avoid the issues by being more proactive in this area.
  • These commercial issues are often inextricably linked to your IP and artificially separating them can cause problems.

Approach

Brand-first approach.

Our brand-first approach to Intangible Asset Management means we fully understand your business and your brand objectives, and so tailor your contracts to ensure a joined-up approach with your overall brand strategy.

Strategy

Poachers turned gamekeepers.

We are used to finding loopholes or arguments to get around contract terms – as experienced litigators specialising in contractual construction and interpretation, we do this all the time. We put that experience to good use - anticipating potential disputes and drafting tighter contracts for all our brand-owning clients.

Online Brand Enforcement

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Disputes + Litigation

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