How a brand like Chanel uses IP to establish and influence an audience
- Fashion
- Advertising + Marketing
- Commercial Contracts
- Designs + Copyright
- Trade Marks
Helping clients understand any asset vulnerability re: use by AI developers in training their models, whether via scraping or clients using their assets as input when engaging with AI platforms.
Clarity on who owns output and clarity on the potential risks of using that output even if it is user-owned.
Providing initial drafting, amendment and future proofing advice re: advisable AI provisions in new and existing contracts.
Understanding of statutes governing AI (use, input data, output, interaction with other areas such as competition…) and relevant case law on a multijurisdictional basis.
Knowledge of offerings that may work for clients and general industry developments and updates.
Our team members are actively involved in efforts to create standards or AI regulatory policy.
Online Brand Enforcement
Disputes + Litigation