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April 6, 2022
Sausage rolls in Primark- whatever next? The rise of shop-in-shops
January 26, 2022
Successful Licensing: What’s stopping you?
Brand Extension (licensing)
November 16, 2021
Hot off the press- the importance of PR in your trade mark dispute strategy
Trademarks
,
Look-a-likes
,
Disputes
,
IP basics
August 13, 2021
NFTs- should we, shouldn't we?
Finance
,
Brand Extension (licensing)
April 28, 2021
The game has changed: IA and IP are claiming the crown in the retail sector
Fashion
,
Brand Valuation
,
Brand Intelligence
,
Brand Extension (licensing)
,
Commercial Contracts
,
Brand Structuring
February 3, 2021
Five Household Brands that Help Us Shop More Sustainably
Fashion
,
Food & Drink
,
Advertising
,
Beauty
August 18, 2020
Why your brand story can make all the difference
Advertising
,
Brand Extension (licensing)
July 7, 2020
Do Brands Always Matter? They do for Licensing.
Food & Drink
,
Advertising
,
Brand Valuation
,
Brand Intelligence
,
Brand Extension (licensing)
June 2, 2020
Can licensing keep brands alive?
Fashion
,
Advertising
,
Brand Valuation
,
Brand Extension (licensing)
,
Commercial Contracts
,
Brand Structuring
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