January 24, 2022

But that's my name! A guide to when to use your own name for your fashion brand

Fashion,  Trademarks,  Celebrity,  Commercial Contracts,  Brand Structuring,  IP basics

April 28, 2021

The game has changed: IA and IP are claiming the crown in the retail sector

Fashion,  Brand Valuation,  Brand Intelligence,  Brand Extension (licensing),  Commercial Contracts,  Brand Structuring

January 29, 2021

What You Need to Know about Debenhams and Boohoo: Challenges and Success

Fashion,  Brand Valuation,  Brand Intelligence,  Brand Extension (licensing),  Commercial Contracts,  Brand Structuring

January 29, 2021

Did Boohoo get a good deal acquiring the Debenhams brand for £55m?

Fashion,  Brand Valuation,  Brand Intelligence,  Brand Extension (licensing),  Commercial Contracts,  Brand Structuring

August 12, 2020

7 Key Steps in Achieving Excess Returns on Investments in Intangible Assets

Brand Valuation,  Brand Intelligence,  Brand Extension (licensing),  Commercial Contracts,  Brand Structuring,  IP basics

June 16, 2020

Brand V&A – Bringing Art to All

Arts & Entertainment,  Brand Extension (licensing),  Brand Structuring

June 2, 2020

Can licensing keep brands alive?

Fashion,  Advertising,  Brand Valuation,  Brand Extension (licensing),  Commercial Contracts,  Brand Structuring

May 26, 2020

How can brands have no value?

Fashion,  Food & Drink,  Publishing,  Trademarks,  Automotive,  Travel,  Brand Valuation,  Sport,  Finance,  Celebrity,  Commercial Contracts,  Brand Structuring,  IP basics,  Beauty,  Toys,  Pharma

April 28, 2020

How can firms continue to generate “excess returns”?

Trademarks,  Designs & Copyright,  Brand Valuation,  Brand Intelligence,  Brand Extension (licensing),  Commercial Contracts,  Patents,  Brand Structuring,  IP basics

April 5, 2020

Place smart bets: Zero-based budgeting – for IP Strategy

Trademarks,  Designs & Copyright,  Brand Valuation,  Brand Intelligence,  Patents,  Brand Structuring

April 5, 2020

Survive, then thrive: Using growth share incentives to retain critical team members

Brand Valuation,  Brand Intelligence,  Brand Structuring

February 15, 2017

Resurrection of iconic Tidyman brand

Trademarks,  Advertising,  Brand Extension (licensing),  Brand Structuring

February 7, 2017

Google knocks Apple off the top spot as the world’s most valuable brand

Tech,  Brand Valuation,  Brand Intelligence,  Brand Structuring

November 24, 2016

Has Morrisons found a SAFEWAY into the convenience sector?

Food & Drink,  Trademarks,  Brand Structuring