Opinion
Our latest views, comments and analysis on all things intangible.
BUZZ! A study of the online prominence and sentiment of the top 100 global brands
January 5, 2024
BUZZ! A study of the online prominence and sentiment of the top 100 global brands
Online Brand Enforcement Domains Brand Valuation
Brand protection return-on-investment: an overview of calculation frameworks and methodologies
December 15, 2023
Brand protection return-on-investment: an overview of calculation frameworks and methodologies
Online Brand Enforcement Domains Brand Valuation Finance
Adding value to the determination of brand protection return on investment
November 10, 2023
Adding value to the determination of brand protection return on investment
Online Brand Enforcement Domains Brand Valuation
Silicon Valley Bank – The collapse of a premier technology bank with a premium brand
March 14, 2023
Silicon Valley Bank – The collapse of a premier technology bank with a premium brand
Tech Brand Valuation Finance
Brand protection in lands unrecognised
February 24, 2022
Brand protection in lands unrecognised
Online Brand Enforcement Trademarks Domains Designs & Copyright Brand Valuation Anti-Counterfeiting Disputes Brand Structuring IP basics
How athletes who suddenly shoot to fame can make their (trade) mark on and off the court
December 2, 2021
How athletes who suddenly shoot to fame can make their (trade) mark on and off the court
Trademarks Domains Advertising Brand Valuation Sport Anti-Counterfeiting Celebrity Look-a-likes Arts & Entertainment Brand Extension (licensing) IP basics
The game has changed: IA and IP are claiming the crown in the retail sector
April 28, 2021
The game has changed: IA and IP are claiming the crown in the retail sector
Fashion Brand Valuation Brand Intelligence Brand Extension (licensing) Commercial Contracts Brand Structuring
What You Need to Know about Debenhams and Boohoo: Challenges and Success
January 29, 2021
What You Need to Know about Debenhams and Boohoo: Challenges and Success
Fashion Brand Valuation Brand Intelligence Brand Extension (licensing) Commercial Contracts Brand Structuring
Did Boohoo get a good deal acquiring the Debenhams brand for £55m?
January 29, 2021
Did Boohoo get a good deal acquiring the Debenhams brand for £55m?
Fashion Brand Valuation Brand Intelligence Brand Extension (licensing) Commercial Contracts Brand Structuring
7 Key Steps in Achieving Excess Returns on Investments in Intangible Assets
August 12, 2020
7 Key Steps in Achieving Excess Returns on Investments in Intangible Assets
Brand Valuation Brand Intelligence Brand Extension (licensing) Commercial Contracts Brand Structuring IP basics
Do Brands Always Matter? They do for Licensing.
July 7, 2020
Do Brands Always Matter? They do for Licensing.
Food & Drink Advertising Brand Valuation Brand Intelligence Brand Extension (licensing)
How has Covid-19 changed the business of valuations?
June 23, 2020
How has Covid-19 changed the business of valuations?
Brand Valuation
Can licensing keep brands alive?
June 2, 2020
Can licensing keep brands alive?
Fashion Advertising Brand Valuation Brand Extension (licensing) Commercial Contracts Brand Structuring
How can brands have no value?
May 26, 2020
How can brands have no value?
Fashion Food & Drink Publishing Trademarks Automotive Travel Brand Valuation Sport Finance Celebrity Commercial Contracts Brand Structuring IP basics Beauty Toys Pharma