IAM UNIQUE
Intangible Asset Management
Expertise
STORY
Origin Story
Locations
News
CULTURE
What makes us, us
Our People
Join Us
OPINION
Blog
CLIENT LOGIN
INVOICE PAYMENT
Opinion
Our latest views, comments and analysis on all things intangible.
Functions
Trademarks
Designs & Copyright
Patents
Disputes
Brand Intelligence
Domains
Anti-counterfeiting
Online Brand Enforcement
Brand Valuation
Brand Extension (licensing)
Brand Structuring
Commercial Contracts
Topics
Fashion
Advertising
Travel
Celebrity
IP basics
Food & Drink
Finance
Sport
Publishing
Tech
Telecoms
Automotive
Toys
Brexit
Look-a-likes
Beauty
Arts & Entertainment
AI
Archive
All
2020
2019
2018
2017
2016
2015
2014
April 28, 2021
The game has changed: IA and IP are claiming the crown in the retail sector
January 29, 2021
What You Need to Know about Debenhams and Boohoo: Challenges and Success
Fashion
,
Brand Valuation
,
Brand Intelligence
,
Brand Extension (licensing)
,
Commercial Contracts
,
Brand Structuring
January 29, 2021
Did Boohoo get a good deal acquiring the Debenhams brand for £55m?
Fashion
,
Brand Valuation
,
Brand Intelligence
,
Brand Extension (licensing)
,
Commercial Contracts
,
Brand Structuring
August 12, 2020
7 Key Steps in Achieving Excess Returns on Investments in Intangible Assets
Brand Valuation
,
Brand Intelligence
,
Brand Extension (licensing)
,
Commercial Contracts
,
Brand Structuring
,
IP basics
July 7, 2020
Do Brands Always Matter? They do for Licensing.
Food & Drink
,
Advertising
,
Brand Valuation
,
Brand Intelligence
,
Brand Extension (licensing)
April 28, 2020
How can firms continue to generate “excess returns”?
Trademarks
,
Designs & Copyright
,
Brand Valuation
,
Brand Intelligence
,
Brand Extension (licensing)
,
Commercial Contracts
,
Patents
,
Brand Structuring
,
IP basics
April 5, 2020
Place smart bets: Zero-based budgeting – for IP Strategy
Trademarks
,
Designs & Copyright
,
Brand Valuation
,
Brand Intelligence
,
Patents
,
Brand Structuring
April 5, 2020
Survive, then thrive: Using growth share incentives to retain critical team members
Brand Valuation
,
Brand Intelligence
,
Brand Structuring
June 6, 2019
Happy World Anti-Counterfeiting Day 2019!
Online Brand Enforcement
,
Brand Intelligence
,
Anti-Counterfeiting
,
Pharma
November 24, 2017
Black Friday or Bleak Friday?
Fashion
,
Domains
,
Telecoms
,
Designs & Copyright
,
Brand Intelligence
,
Anti-Counterfeiting
September 20, 2017
UKIPO publishes its annual IP Crime and Enforcement Report
Online Brand Enforcement
,
Trademarks
,
Brand Intelligence
,
Anti-Counterfeiting
,
Disputes
February 7, 2017
Google knocks Apple off the top spot as the world’s most valuable brand
Tech
,
Brand Valuation
,
Brand Intelligence
,
Brand Structuring
December 9, 2016
Whatever Happened To Advertising? - Radio 4
Automotive
,
Advertising
,
Brand Intelligence
October 3, 2016
Coolest of the cool
Fashion
,
Food & Drink
,
Publishing
,
Automotive
,
Tech
,
Telecoms
,
Advertising
,
Brand Valuation
,
Sport
,
Brand Intelligence
,
Finance
,
Beauty
,
Toys
February 22, 2016
Powerful and Valuable Brands
Fashion
,
Food & Drink
,
Publishing
,
Telecoms
,
Brand Valuation
,
Sport
,
Brand Intelligence
,
Arts & Entertainment
,
Brand Extension (licensing)
,
Brand Structuring
,
Toys
Subscribe
Would you like to read more articles like this?
More