Opinion
Our latest views, comments and analysis on all things intangible.
LGBT+ and brands
May 31, 2021
LGBT+ and brands
Advertising
UDRP Consolidation Request? How to Increase the Impact of UDRP Proceedings with Lower Costs
May 26, 2021
UDRP Consolidation Request? How to Increase the Impact of UDRP Proceedings with Lower Costs
Online Brand Enforcement Domains Telecoms Advertising
Fashion Focus: thinking about sustainability in fashion
March 18, 2021
Fashion Focus: thinking about sustainability in fashion
Fashion Advertising
Five Household Brands that Help Us Shop More Sustainably
February 3, 2021
Five Household Brands that Help Us Shop More Sustainably
Fashion Food & Drink Advertising Beauty
Why your brand story can make all the difference
August 18, 2020
Why your brand story can make all the difference
Advertising Brand Extension (licensing)
Branding your Business with Non-traditional Trade Marks
July 28, 2020
Branding your Business with Non-traditional Trade Marks
Trademarks Advertising IP basics Beauty
Do Brands Always Matter? They do for Licensing.
July 7, 2020
Do Brands Always Matter? They do for Licensing.
Food & Drink Advertising Brand Valuation Brand Intelligence Brand Extension (licensing)
Can licensing keep brands alive?
June 2, 2020
Can licensing keep brands alive?
Fashion Advertising Brand Valuation Brand Extension (licensing) Commercial Contracts Brand Structuring
How to Re-Boot Your Brand Strategy with a Green Vision
April 22, 2020
How to Re-Boot Your Brand Strategy with a Green Vision
Online Brand Enforcement Fashion Advertising Anti-Counterfeiting
Protecting Your Trade Marks in Greenland
April 22, 2020
Protecting Your Trade Marks in Greenland
Trademarks Domains Advertising Designs & Copyright
From Ocean Waste to Luxury Swimsuit - An Interview with Pursuit The Label
April 22, 2020
From Ocean Waste to Luxury Swimsuit - An Interview with Pursuit The Label
Fashion Advertising
COVID-19 AND BRAND DISPUTES
April 16, 2020
COVID-19 AND BRAND DISPUTES
Advertising Disputes IP basics
Maximising revenue when on-line is all you have
April 5, 2020
Maximising revenue when on-line is all you have
Online Brand Enforcement Fashion Food & Drink Publishing Travel Telecoms Advertising Sport Anti-Counterfeiting Beauty Toys Pharma
Use the “bank of your brands” to get through the Covid-19 crisis
April 5, 2020
Use the “bank of your brands” to get through the Covid-19 crisis
Advertising Brand Valuation